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Johan Liedgren is a filmmaker, storyteller, business strategist and true independent. Johan's done a bunch of different stuff in his career, and in our conversation he shares some of the practical wisdom he's garnered through these experiences.
These days people talk a lot about the power and importance of storytelling, but not many people see the animating effects of stories as clearly as Johan does. Stories are central to both his work as a filmmaker and his strategic work with clients. They're also just the way that he sees and experiences the world.
No matter what you're trying to do, powerful stories can help you to find clarity, motivation and allies. The key is identifying the things that are both true and meaningful and then telling them in a way that gets people's attention.
I hope the conversation with Johan sparks your own understanding of your story and gives you ideas for how you can use it to drive your work forward.
For more inspiration, be sure to check out Johan's work at liedgren.com.
